A multipurpose cleaner is the easiest second product to add to a soap line, because most of the materials are already in your store. The interesting version is the concentrate.
Surface safety
A strongly alkaline cleaner will dull polished terrazzo, mark aluminium and strip floor polish. Most Kenyan offices and homes have terrazzo, tile or vinyl, so a mildly alkaline product around pH 9 to 10 covers nearly everything safely. Save the aggressive alkaline degreaser for kitchens and workshops, and sell it as a separate product with its own label.
Why butyl glycol earns its place
Water and surfactant will wet a greasy floor but not dissolve the film. Butyl glycol does, which is the difference between a floor that looks clean when wet and one that looks clean when dry. It is not expensive at the levels used.
The concentrate argument
Sell a cleaning contractor a 20 litre drum of ready-to-use cleaner and you have sold them 19 litres of water and a delivery charge. Sell the same drum at four times strength and they make 80 litres on site for the same freight. They save money, you sell a higher-value drum, and everyone stops paying to move water around Nairobi.
The one thing you must supply with it is a dosing measure. Without one, cleaners will pour by eye, use it at four times the rate, and conclude the product is expensive.
Scented floor cleaner as a retail line
In the retail market, fragrance sells this product almost entirely. Lemon and pine dominate, lavender does well in higher-income estates. Keep the colour consistent batch to batch, customers notice a shade change and read it as a change in the product.
Solvents and actives
Send us your list and we will price it
Message the materials and quantities you need with your delivery town. You get confirmed stock, unit prices and a delivery estimate, usually the same day.
